Last updated: 22 May 2018
This Privacy Policy applies to the website: owned and maintained by SSE Audio Group Ltd.  For SSE Audio's full privacy policy, see


United Audio Companies is a brand name owned by SSE Audio Group Limited in association with Sound Image Inc.

SSE Audio Group Limited is totally committed to keeping your personal data safe and secure and complying with UK and EU Data Protection laws.

This policy sets out the basis on which any personal data we collect from you, or that you provide to us will be processed by SSE Audio Group and your rights. The policy applies to personal data collected via our website, electronic and paper forms and by other methods.

The policy applies to a wide range of people who deal with us (data subjects) and you will find sections below that apply to specific relationships eg: clients & customers, contractors & subcontractors, employees & job applicants.


The General Data Protection Regulation (GDPR) applies from 25 May 2018, when it supersedes the UK Data Protection Act 1998 (DPA). Significant and wide-reaching in scope, the new law brings a 21st century approach to data protection. It expands the rights of individuals to control how their personal data is collected and processed, and places a range of new obligations on organisations to be more accountable for data protection.

Data Controller Details

SSE Audio Group Limited, (‘we’ or ‘us’) is the data controller responsible for collecting the personal data required in running the operations of the business. The business includes our trading entities SSE Hire, SSE Sales, SSE Installations, ETA Sound, Sigma Products and Wigwam.

Our head office and registered address is:
SSE Audio Group Ltd
Head Office
Burnt Meadow House
North Moons Moat
Redditch B98 9PA
United Kingdom

Tel: +44 (0)1527 528 822

If you wish to make a request regarding your personal data, please contact the Data Administrator at SSE Audio Group, Unit 101, Phoenix Park Industrial Estate, Heywood OL10 2JG.

Telephone: 01706 363400

Your rights to personal data

You have the right to:

  • Access the personal data we hold about you.
  • Correct the personal data we hold about you, when old, incorrect or out of date. Please inform us as soon as possible of any personal data changes
  • Request we erase the personal data we hold about you when this information is not necessary for performing any ongoing service, or for contractual or legal obligations.
  • You can unsubscribe to marketing emails by using the unsubscribe links provided in this kind of communication

Data Processors

Data processors are third parties who process personal data on our behalf. They will never process your data unless it was provided by SSE Audio Group and unless the processing is necessary for the legitimate business of the company.

These third party companies process data for the purposes of:

  • Payroll/Tax
  • CCTV security
  • Website and marketing
  • Staff/apprentice training
  • IT support

The Legal Basis for Processing your Information

The lawful bases for processing are set out in Article 6 of the GDPR. The company maintains four lawful bases for processing personal data, outlined below.

Legal Obligation

In some situations, the law requires us to collect and process your data.

For example, we may pass salary details of employees to HMRC, or pass CCTV images onto the police if any criminal activity occurs on our premises

Contractual Necessity

In certain circumstances, we need your personal data for the performance of a contract to which you are a party, or for taking steps with a view to entering into a contract.

For example, if you enter into a contract rental agreement with us, or if you purchase an item from us, we must use your address to allow a courier to deliver the item.

Legitimate Interest

Data processing may be necessary to support the delivery of our services and the fulfilment of our obligations in the legitimate interests of the business.  If you consent, we may use e-mail marketing in accordance with the Privacy and Electronic Communications Regulations.

For example, we may contact you to tell you about an upgrade to a product or about a course that may be relevant to you or we may enquire about your availability for freelance work.


In specific situations, we may collect and process your data with your consent.

For example, when you tick a box consenting to receive email newsletters.

 How long we retain information

We retain personal data relating to payments, VAT, tax and accounts for the minimum statutory periods required by UK law.

Unless stated separately under the headings of various Data Subjects, we retain information relating to purchases, rentals, installations and other services we offer to enable us to perform those services in a professional manner. For example, to service equipment, offer software upgrades, or fulfil contracts we will retain your information for the time necessary to fulfil these requirements. We also use historical information to analyse the performance of the business over time and plan for the future success of the company. We only keep this information for as long as is necessary to perform these tasks.

How We Share Your Information

We will not sell, trade transmit or otherwise pass on your personal information to a third party, except where it is necessary to deliver our services. In such cases, we may share your personal information with business partners, suppliers and sub-contractors for the performance of any contract we enter into with (them or) you, including without limitation any data processor we engage.

We use selected partners to process information on our behalf, for example a credit reference agency for the purpose of setting up an account, or our marketing agency for the purpose of emailing newsletters. This information is processed securely under contract with SSE Audio Group Limited and is deleted once the contract is fulfilled.

SSE Audio Group does not currently transfer data outside the European Economic Area, except in relation to sales or rentals outside the EU, where this would be restricted to the fulfilment of obligations related to a specific contract.

Your Choices

You have the right to ask us not to process your personal data for marketing purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us at

Changes to our Privacy Policy

We keep our privacy policy under regular review and we will place updates on this web page. Please see the top of this page for when this was last updated.

Full Privacy Policy of SSE Audio Group